ABOUT US          

TVS Group is one of India’s leading manufacturer of automobiles and automotive components with over 90 companies under it’s umbrella and a revenue of around Rs 60000 Cr. TVS Motor Company Limited is the flagship company of the group manufacturing two and three wheeler with a revenue of Rs 20000 Crore and having a wide network of 4000+ touch points across India and abroad.

Harita Accessories LLP is TVS Group Company exclusively focusing on automobile accessories. Accessories Business was started with the aim of offering good quality accessories for two and three wheeler customers, which provides safety to the vehicles and enhances the aesthetics which in turn improves the customer satisfaction.

We serve different types of Customers who are looking for accessories and merchandising with best value proposition.

Accessories Business Potential has segregated into three different segments.

New Vehicle – At the time of New vehicle Purchase

Existing Vehicle – Replacement market based on wear & tear

Rider Accessories – Safety, Style & Bike Modification

“As the Riding Culture grows in India, Motorcycling is becoming a Way of life and the same way increasing traffic in Urban areas pushed customers to go for Scooters or Motorcycles”

• 18 Lacs vehicles/Month are selling in India.
• Minimum Industry estimated as Rs.1,000Crores*/Year from New Vehicle
• Rs.2,100Crores*/Year from existing vehicle in the Market.
• Rs.1500Crores*/Year from Rider Accessories (Helmets, Jackets, Sunglasses, etc..)

Minimum total Accessories Industry can be Estimated as  Rs.4600 Crores Per Year

FOUNDED

Harita Accessories was founded in December 2018. (to bring separate focus on Accessories business).

FRANCHISING SINCE

TVS Motors Automotive Franchise Started From 20-21

UNITS (CURRENT LOCATIONS)

Hosur, Tamilnadu (India)

UNITS ( EXPANSION LOCATIONS)

PAN INDIA

INVESTMENT ( EXPECTED)

Retail & premium Merchandise Outlets INR 25 – 30 Lakhs

FRANCHISE FEES

Security Deposit of INR 1.00 Lakh which is refundable with bank interest as applicable.

ROYALTY FEE     

None

AREA (SQ.FT.)

800 -1200 Sqft
(Including 200 – 300 Sqft for storage)

RETURN ON INVESTMENT (EXPECTED)

About 30%

PAYBACK PERIOD( EXPECTED)

About 3 to 4 years

FINANCING ASSISTANCE             

Provided By Franchise Alpha.

NUMBER OF EMPLOYEES ( REQUIRED)

Required Manpower from 3 to 8. Depends on the turnover and size of the operation.

TRAINING SUPPORT     

Basic Sales training (sales talk, negotiation, objection handling, pricing etc)

Product familiarization – Training on features, benefits and USPs of Accessories.

MARKETING SUPPORT 

Exclusive representative will be allocated from TVSM side to support business.
Digital promotions, New Product Launch promotions, Tactical Sales Schemes, Pop material etc.

TRAINING LOCATIONS

Zonal Area Office / Online trainings

TRAINING DAYS

Initial training before inauguration – 2 days, after that every month “flash training” will be conducted by respective Zonal Sales Head

AGREEMENT TERMS   

2 Years

EXCLUSIVITY OPTION    

Yes 

RENEWAL TERM

2 Years

STAFF RECRUITMENT SUPPORT

Required Staff Recruitment Support Will NOT Be Provided By The Brand.

OPERATIONS MANUAL SUPPORT

Required Operations Manual Support Will NOT Be Provided By The Brand.

MARKETING MATERIAL SUPPORT           

Required Marketing Material Support Of Basic POPs, Catalogues, Digital promotion materials Will Be Provided By The Brand.

SITE SELECTION SUPPORT           

Required Site Selection Support Will NOT Be Provided By The Brand.