ABOUT US

Crave The Bowl is a fast-growing Cake bowl business franchise built around indulgent, innovative, and visually appealing dessert experiences. The brand specializes in cake bowls, pancakes, shakes, and a range of complementary dessert offerings designed for today’s craving-driven consumers.

Positioned as a chef-less, process-driven model, the business eliminates dependency on skilled chefs by using standardized recipes, pre-mixes, and simplified preparation methods. This makes it extremely easy to operate while maintaining consistent quality across locations.

The concept is built for high repeat demand, strong margins, and operational simplicity, making it an ideal entry point for both new and experienced entrepreneurs in the food business.

FOUNDED

Crave The Bowl was founded with the vision of building a scalable and trend-driven cake bowl brand aligned with evolving consumer preferences and modern dessert consumption habits.

FRANCHISING SINCE

The brand has recently initiated franchise expansion to scale its Cake bowl business franchise model across high-potential markets in India.

UNITS (CURRENT LOCATIONS)

Crave The Bowl operates its flagship outlet in Mumbai (Ghatkopar), located in a high-demand dessert market with strong walk-in and delivery traction.

The outlet has successfully validated the business model through:

• Consistent demand for cake bowls, pancakes, and shakes
• Strong repeat customer base driven by craving-based products
• High operational efficiency with a chef-less model
• Positive customer feedback and growing brand recall

This flagship unit serves as a proof of concept, demonstrating that the model is scalable, easy to operate, and profitable across locations.

UNITS ( EXPANSION LOCATIONS)

Franchise opportunities are now open across key metro cities including Mumbai, Delhi NCR, Bangalore, Pune, Hyderabad, and Ahmedabad, along with select Tier 2 cities.

The expansion strategy focuses on:

• High footfall retail zones and takeaway locations
• Dessert-driven micro-markets with strong youth demographics
• Locations with strong delivery demand support

Franchise partners get the opportunity to:

• Secure early entry into their micro-market
• Build a scalable multi-unit business
• Operate in a high-demand dessert category with low competition in cake bowls

INVESTMENT ( EXPECTED)

The Cake bowl business franchise can be started with an investment of approximately ₹6–10 lakhs, depending on location and setup.

FRANCHISE FEES

A one-time franchise fee is applicable, granting rights to operate under the brand, access to recipes, SOPs, training, and brand systems.

₹2.5 Lakhs

ROYALTY FEE     

Royalty is structured as:

• A fixed monthly fee, or
• A percentage of monthly sales,

ensuring flexibility for franchise partners while maintaining ongoing brand and operational support.

AREA (SQ.FT.)

100 – 200 sq. ft. (compact takeaway / retail model)

(Strictly takeaway / retail format – cloud kitchen model is not permitted)

RETURN ON INVESTMENT (EXPECTED)

The business offers strong return potential driven by:

• High-margin products (cake bowls & desserts)
• Low manpower dependency
• Fast-moving menu with repeat orders
• Efficient small-format setup

PAYBACK PERIOD( EXPECTED)

Expected payback period ranges between 6 to 12 months, depending on location performance and operational efficiency.

FINANCING ASSISTANCE             

Guidance can be provided; however, franchisees are responsible for arranging their own investment and funding.

NUMBER OF EMPLOYEES ( REQUIRED)

2 – 3 staff members required due to the chef-less and simplified operational model.

TRAINING SUPPORT     

Comprehensive training provided covering:

• Preparation of cake bowls, pancakes, shakes, and menu items
• Step-by-step SOP-based operations
• Billing, POS, and daily management
• Hygiene and quality standards

No prior food experience required due to chef-less system design.

MARKETING SUPPORT 

• Launch marketing support
• Social media creatives and branding
• Guidance for local promotions
• Assistance with digital presence

Products are inherently visual and Instagram-friendly, driving organic demand.

TRAINING LOCATIONS

Training conducted at the flagship outlet or designated training center.

TRAINING DAYS

5–7 days of structured training with ongoing operational support.

AGREEMENT TERMS   

The franchise agreement is structured as a 1-year renewable agreement, allowing flexibility and performance-based continuation.

EXCLUSIVITY OPTION    

No strict territorial exclusivity; however, the brand ensures controlled expansion to maintain market viability.

RENEWAL TERM

STAFF RECRUITMENT SUPPORT

Guidance provided for staffing structure and hiring; franchisee manages recruitment independently.

OPERATIONS MANUAL SUPPORT

Detailed SOP manual provided covering:

• Recipes and preparation
• Inventory management
• Daily operations
• Quality and hygiene standards

MARKETING MATERIAL SUPPORT        

• Menu and branding creatives
• Packaging guidelines
• Promotional materials

All marketing must align with brand standards.

SITE SELECTION SUPPORT           

Support provided for:

• Location shortlisting
• Market evaluation
• Final site approval

Preferred locations:

• High footfall streets
• Near colleges / offices
• Dense residential zones

All rental and setup costs are borne by the franchisee.