INR 85 LAKHS + GST
ABOUT US
PARK AVENUE FRANCHISE – STEP INTO ESTABLISHED PREMIUM LIFESTYLE RETAIL
Looking for a Park Avenue franchise in India?
Park Avenue is one of the established lifestyle brands within the Raymond portfolio, with a positioning built around modern apparel, grooming and premium lifestyle.
Backed by the broader Raymond ecosystem, Park Avenue gives entrepreneurs an opportunity to enter the organised lifestyle and apparel retail market with an established brand rather than building a new retail identity from scratch.
For investors, the opportunity combines brand heritage, an established retail ecosystem and structured franchise support.
WHY CONSIDER A PARK AVENUE FRANCHISE?
A BRAND WITH A LONG RETAIL HERITAGE
Park Avenue operates within the Raymond ecosystem, whose history dates back to 1925.
PART OF A POWERFUL BRAND FAMILY
The wider portfolio includes:
- Raymond Ready To Wear
- Park Avenue
- ColorPlus
- Parx
- Ethnix by Raymond
- Made To Measure
This gives Park Avenue access to the experience and ecosystem of one of India’s established textile and lifestyle groups.
BUILT FOR ORGANISED RETAIL
The opportunity is designed for entrepreneurs looking to participate in the branded apparel and lifestyle retail market.
CONSIGNMENT-BASED COMMERCIAL STRUCTURE
The franchise information specifies N/A franchise fee, with a security deposit on stock under a consignment model.
SUPPORT FOR THE FRANCHISE PARTNER
The franchise structure includes training, marketing, recruitment, operations, marketing materials and site-selection support.
FOUNDED
1986
FRANCHISING SINCE
2003–2005
UNITS (CURRENT LOCATIONS)
2,000+ Points of Sale across India
UNITS ( EXPANSION LOCATIONS)
50 Pan India / Annual
INVESTMENT ( EXPECTED)
Minimum Investment
₹75 Lakh – ₹85 Lakh
FRANCHISE FEES
The franchise fee for a Park Avenue outlet are ₹0
ROYALTY FEE
The royalty fee for a Park Avenue outlet are ₹0
AREA (SQ.FT.)
1,200 – 1,500 sq. ft.
RETURN ON INVESTMENT (EXPECTED)
Average 18% ROI
PAYBACK PERIOD( EXPECTED)
Average 3–4 Years
The investment, ROI and payback figures shown above are indicative and should be independently evaluated by prospective investors. Final commercial and contractual terms are subject to brand confirmation.
FINANCING ASSISTANCE
Financing Assistance: Yes. Park Avenue (under Raymond) provides credit support and banking tie-ups to help franchise partners secure operational capital or store setup loans.
NUMBER OF EMPLOYEES ( REQUIRED)
4 Staff Members (1 Store Manager + 3 Sales Executives). This team structure ensures smooth floor service, inventory tracking, and billing management.
TRAINING SUPPORT
Yes. The brand handles complete pre-launch and ongoing retail training for the franchise team.
MARKETING SUPPORT
Yes. Park Avenue manages high-impact national marketing campaigns (across TV, digital, and print media) that organically drive customers to your location. They also supply seasonal Visual Merchandising (VM) guidelines, point-of-sale display materials, and localized marketing toolkits.
TRAINING LOCATIONS
Front-end sales techniques and billing systems are taught on-site at your venue. Advanced suit/apparel styling and brand SOP training are conducted at Raymond’s regional corporate offices.
TRAINING DAYS
7 to 15 Days. A thorough onboarding schedule ensures staff master product fabric knowledge, sizing fits, customer service, and POS operations before launch.
AGREEMENT TERMS
5 Years for the initial contract term.
EXCLUSIVITY OPTION
Yes. The agreement secures territorial exclusivity, preventing another standalone Park Avenue store from opening within your designated commercial zone.
RENEWAL TERM
5 Years. The contract can be extended for an additional five-year period upon successful review, ensuring long-term operational stability.
STAFF RECRUITMENT SUPPORT
Yes. Raymond assists you in sourcing and interviewing qualified candidates to fill the required 1 + 3 staff roles.
OPERATIONS MANUAL SUPPORT
Yes. You will receive a detailed Retail Operations Manual mapping out standard workflows for billing, stock management, customer service, and daily checklists.
MARKETING MATERIAL SUPPORT
Yes. The brand supplies all essential in-store marketing materials, including window display graphics, seasonal visual merchandising (VM) pop-ups, carry bags, and digital promotional assets.
SITE SELECTION SUPPORT
Yes. Park Avenue’s real estate experts help evaluate, audit, and approve your proposed property to make sure it meets the necessary footfall and layout benchmarks for a premium apparel brand.
